It was hard to miss the New Balance Minimus commercials running during the first round games from the NCAA Tournament last night. New Balance has definitely committed to pushing its Minimus line of minimalist running shoes, and they’ve put together some great commercials as part of their marketing efforts.
One of my favorites is below, what do you think about these commercials and the Minimus line?
http://youtu.be/7GfuaMgMHdE
(I’m still looking for the commercial where the guy encounters a tribe who are interested in his minimalist shoes – let me know if you see that pop up somewhere online)
Personally, I’d love to test out a pair. They seem great.
it’s ok.
Is this the Tribe one you are looking for?
http://www.youtube.com/watch?feature=player_embedded&v=aSXO39RhUTM
Yes, thank you!!
So sad they have to resort to false advertising by saying it’s better than going barefoot. Nothing beats real barefooting, here are some things no footwear can emulate, no matter how minimal: true tactile sensation, freedom, instant sweat evaporation, lack of foot odor, just to name a few..